Driven to Make a Difference: Get to Know Durham Next Executive Director Tara Kenchen
“What did you want to be when you grew up?”
As a child, I wanted to be everything from an astronaut to an architect to a DJ, (that one is still on my bucket list). I remember when MLK Day became a federal holiday. I spent the day home from middle school, and because we didn’t have streaming back then, I entertained myself with a radio, where they played MLK’s entire “I Have a Dream Speech.”
Hearing those words sparked something in me. I wanted to be a part of the mission to make wrong things right and to help people who couldn’t help themselves. That day, I realized that I had a people mission.
After finishing undergrad, I taught middle school in rural Bertie County, which, at the time, was the second poorest county in the state. Seeing up close the impact of poverty was overwhelming for me. I enjoyed the art of educating and being a difference-maker in real-time for those students, but I also began to realize that without the prospects of economic opportunity, jobs, community-based activities for these kids to be a part of, they lacked the support necessary to help them thrive.
Are we actively creating a future in which they can succeed in the ways they deserve? That question sparked the awakening to my place mission.
Over the years, I continued working throughout the state, leading community investment efforts, creating affordable housing communities and building programs to empower North Carolina families to attain economic stability. My first job after law school was here in Durham, across the street at the Self-Help Credit Union, where I entered the world of community development finance. I served as president and CEO of the NC Community Development Initiative and its Community Development Financial Institution affiliate, Initiative Capital, later going on to lead my own consulting firm, working with leaders in the business and nonprofit spaces to help them maximize their own community impact.
My journey to that point had taken me through opportunities to help people, develop places in ways that helped people or a combination of both. When the announcement came through that Durham Next was looking for an executive director to lead its innovative approach to community investment, I became excited about the opportunity to use the skills that I have developed over the years to invest in Durham — the place I, along with my husband and three adult children, call home.

IMG_9439_edited
Executive Director Tara Kenchen leads the inaugural meeting of the Durham Next Community Advisory Council
In my first two months on the job, I’ve met so many engaged community members who are passionate about securing a legacy for Durham, one that reflects that histories and the values of the people that make it great. I’ve learned that tourism is much more important to a destination’s economy than I could have ever imagined, from creating job opportunities for local residents to supporting entrepreneurs and their businesses to offsetting the tax burden by hundreds of dollars for families in Durham County.
I am both excited and humbled to be a part of this historical effort to institute a system that allows Durham to define itself for generations to come. This work is paramount to our future, generating the economic opportunities that help provide local families with economic stability. My intention is to lead this work, always keeping at the forefront of my mind who it is meant to benefit—you, the people of Durham.
We are at a transformational moment in time for Durham, and I look forward to working together with all of you to make our Durham the best place to live, work and visit.
About
Durham Next
Durham Next is a community nonprofit building a prosperous Durham for everyone by actively pursuing transformative projects, programs and other community-based opportunities that will attract visitors and newcomers and build a thriving environment for our residents. Durham Next is operated by Discover Durham.
CONTACT:
info@durhamnext.org
Additional
Updates